On the night of the PGA Show in Orlando, FL we are pleased to release the first images and details of PROTO1 the revolutionary new design from West Coast Putter Co.

The putter starts with a single block of 1080 Carbon Steel for the best FEEL available. Both the face and body are machined from the same block of steel ensuring a consistent grain structure between the two most important parts of the club. The heads and faces are hand ground and polished then finished to the clients’ taste; Oilcan, Black, Brushed Nickel or special Holographic paint developed for West Coast Putters by D&B Custom Cycles.

The idea behind the PROTO1 was a putter that could be set up, pre-round, for the conditions of the day. The concept is simple enough; a putters’ performance is gaged in part by the rebound effect created at impact, alter the rebound effect and change the performance. With a series of inserts the golfer can add more or less roll by changing the way energy is transmitted at impact. This innovation gives the golfer the feel they want, roll they need and performance they paid for, regardless of conditions.

The faces are machined to specific thicknesses to ensure maximum rebound characteristics. The face loft is a Standard 3.5 degrees, however is available in 2.5 and 4.5 degrees as well.
The vertical grooves help with toed or heeled putts while the horizontal grooves impart the perfect roll to get that ball in the cup.
As we move from the prototyping phase to the next step in development there are many changes in the pipe. Some cosmetic, some performance. We are working with space age ceramics and polymers to perfect the feel and sound of the putter, we are testing different metals for head materials, as well as head shapes and weight placement to increase the performance.
Whether you are a 25 Handicap, Club Champ or Tour Pro this is a putter you can truly call your own. West Coast Putter Company has developed the only putter that is designed for you.